Reasons to Reinstate e-Newsletters in Your Practice featured image

Reasons to Reinstate e-Newsletters in Your Practice

If you are looking for a way to power-up your practice’s outbound marketing tactics in 2015 for a low cost, consider integrating (or reintroducing) electronic…

FastTrack Marketing

January 7, 2015

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Case Study: Personalized Internet Radio Ads featured image

Case Study: Personalized Internet Radio Ads

Pandora is free, personalized internet radio that allows you to stream the music of your choice from your computer, laptop, smart phone, tablet, car or…

FastTrack Marketing

January 7, 2015

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What’s So Great About Market Analysis? featured image

What’s So Great About Market Analysis?

Marketplace analysis…market research… Many elective surgery practices do not employ market analysis tactics within their practice-building strategies. If you view market research as just another…

FastTrack Marketing

November 17, 2014

Jimmy Buffet Approach to Marketing Your Practice featured image

Jimmy Buffet Approach to Marketing Your Practice

Jimmy Buffet has been long adored by many fans for his “simple” songs of a laid-back island lifestyle and humorous events. “Margaritaville,” “Cheeseburger in Paradise”…

FastTrack Marketing

November 11, 2014

Marketplace Research is Essential for Growth featured image

Marketplace Research is Essential for Growth

If you want your elective surgery practice to grow, you can’t exist in a vacuum. No, we’re not talking the Dyson or Hoover varieties that…

FastTrack Marketing

November 3, 2014

Why Smart Phones Could be Ruining Your Practice featured image

Why Smart Phones Could be Ruining Your Practice

Early in 2014, mobile devices comprised 55% of Internet usage in the United States, overtaking PC usage. While much of this traffic was geared toward…

FastTrack Marketing

October 6, 2014

Last Chance for “Habits” Webinar featured image

Last Chance for “Habits” Webinar

Smoking…road rage…fingernail chewing… …these are obvious bad habits, but can you recognize subtle bad habits in your elective surgery practice? If you don’t make a…

FastTrack Marketing

September 22, 2014

7 Ways to Stand Out From Your Competition featured image

7 Ways to Stand Out From Your Competition

As an elective surgery provider, you are faced with the challenge of differentiating your practice from the dozens of seemingly similar practices in your area.

FastTrack Marketing

September 15, 2014

Do Your Habits Make You Stand Out in a Good Way…or Bad? featured image

Do Your Habits Make You Stand Out in a Good Way…or Bad?

Customs…behaviors…traditions…routines……habits! No matter what you call them, your practice has habits. The question is: are your habits creating positive vibes for your practice…or negative ones?…

FastTrack Marketing

September 8, 2014

What Habits Do You Have in Your Practice? featured image

What Habits Do You Have in Your Practice?

Every elective surgery practice has habits: acquired behavior patterns regularly followed until they have become almost involuntary. Whether you realize it or not, your practice…

FastTrack Marketing

September 2, 2014