Want More of your Patient Consults to Result in Patient Surgeries? featured image

Want More of your Patient Consults to Result in Patient Surgeries?

Some elective surgery practices call it an Evaluation, some call it a Screening, and others call it a Consultation… No matter how you slice it,…

FastTrack Marketing

November 13, 2017

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Many “Cold” Leads in Your Database Are Actually Warm – Even Hot! featured image

Many “Cold” Leads in Your Database Are Actually Warm – Even Hot!

A huge percentage – some say 90% – of people who contact your elective surgery practice via phone or online, aren’t really ready to take action.

FastTrack Marketing

November 6, 2017

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Building a Successful Reputation Management Program featured image

Building a Successful Reputation Management Program

Social media can be your best friend or your worst enemy. Positive patient reviews on the Internet can push tons of new patients to you…

FastTrack Marketing

October 30, 2017

What Makes a Prospect Take Action? featured image

What Makes a Prospect Take Action?

There are millions of elective surgery prospects in the United States, but how do you take those in your area to move forward with your…

FastTrack Marketing

October 23, 2017

How to win at the “price wars” game featured image

How to win at the “price wars” game

When it comes to elective surgery, the two main obstacles people must overcome are Price and Fear. As an elective surgery doctor, it’s your job to…

FastTrack Marketing

October 16, 2017

Lead Follow Up: How Do You Keep Prospects Interested? featured image

Lead Follow Up: How Do You Keep Prospects Interested?

It is easier to convert surgeries from leads known as “low hanging fruit”, such as from patient referrals. It is much tougher to convert those…

FastTrack Marketing

October 9, 2017

3 Steps to Increase Conversions/Profit Into A Practice featured image

3 Steps to Increase Conversions/Profit Into A Practice

An elective surgery practice’s counselor is the key component to taking advantage of advertising dollars spent. It does not matter how many leads are generated,…

FastTrack Marketing

October 2, 2017

Statistical Tracking of Marketing Efforts featured image

Statistical Tracking of Marketing Efforts

Whether you are a small or large practice, the importance of tracking your marketing efforts is huge and essential to running a successful practice. Many…

FastTrack Marketing

September 25, 2017

Media In This Day and Age: What’s the Deal? featured image

Media In This Day and Age: What’s the Deal?

Any elective surgery practice can easily spend thousands upon thousands of dollars in media advertising. The cost of TV continues to grow,…

FastTrack Marketing

September 18, 2017

Why Is September A Good Time To Start Thinking About Flex Plans? featured image

Why Is September A Good Time To Start Thinking About Flex Plans?

As we come out of the dog days of summer, it is difficult to think about anything other than the need for immediate surgeries.  This is…

FastTrack Marketing

September 11, 2017