Building a Successful Reputation Management Program
Social media can be your best friend or your worst enemy. Positive patient reviews on the Internet can push tons of new patients to you…
October 30, 2017
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What Makes a Prospect Take Action?
There are millions of elective surgery prospects in the United States, but how do you take those in your area to move forward with your…
October 23, 2017
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How to win at the “price wars” game
When it comes to elective surgery, the two main obstacles people must overcome are Price and Fear. As an elective surgery doctor, it’s your job to…
October 16, 2017
Lead Follow Up: How Do You Keep Prospects Interested?
It is easier to convert surgeries from leads known as “low hanging fruit”, such as from patient referrals. It is much tougher to convert those…
October 9, 2017
3 Steps to Increase Conversions/Profit Into A Practice
An elective surgery practice’s counselor is the key component to taking advantage of advertising dollars spent. It does not matter how many leads are generated,…
October 2, 2017
Statistical Tracking of Marketing Efforts
Whether you are a small or large practice, the importance of tracking your marketing efforts is huge and essential to running a successful practice. Many…
September 25, 2017
Media In This Day and Age: What’s the Deal?
Any elective surgery practice can easily spend thousands upon thousands of dollars in media advertising. The cost of TV continues to grow,…
September 18, 2017
Why Is September A Good Time To Start Thinking About Flex Plans?
As we come out of the dog days of summer, it is difficult to think about anything other than the need for immediate surgeries. This is…
September 11, 2017
Evaluating your website for success
Your website is often your first impression to prospective patients and their friends and family members. In the 1980s, and even the 1990s, if…
September 4, 2017
Want More Patients? Audit Your Practice.
As an elective surgery provider, you are faced with the challenge of differentiating your practice from the dozens of seemingly similar practices in your area.
August 28, 2017