Educational trainings built for elective healthcare practices.
Our live and on-demand webinars are designed to help your team navigate real marketing challenges—from capturing better content to optimizing for AI-powered search. Whether you’re a practice owner, administrator, or in-house content lead, these sessions are built to be practical, strategic, and immediately usable.
Upcoming Live Webinars
Is AI Recommending Your Practice?
Thursday, September 24, 2026 · 12pm MT / 2pm ET · Live on Zoom · With Elaine Honold, COO
Nearly half of patients now use AI to research a provider before they book, and two thirds of them have run into wrong information about a practice along the way. This session covers what AI tools are telling patients about practices like yours, what decides whether you are named at all, and the five things to do about it on Monday morning. Up next after this one: Thursday, October 29, on the KPIs worth planning your 2027 budget around.
Every attendee gets our free AI Readiness Checklist.
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Missed a Webinar? Watch the Replays Here
Watch any past session on demand. Nothing to unlock and no form to fill out. Several of them came with a free guide or checklist, and those are still yours to grab.
Real People Book More Patients
Why stock and AI images miss the mark, even when you feed them photos of your own team, and how to capture real photo and video of your practice instead. What to film, how to shoot it on a phone, and the five videos to start with.
Includes: free DIY Video Guide.
The New Patient Journey
How patients actually find and choose a practice now, the four moments that decide whether someone books, and a live 10-second homepage test.
Includes: free AI Readiness Checklist.
Beyond Stock: Capturing Video That Connects
How to film content that builds trust, whether you are doing it in house or ready to book a professional shoot with our help.
Includes: filming best practices guide and a starter shot list.
See every session we have run in the webinar replay library →
Every replay plays in full, free.
The guides and checklists are free too. We send those by email so you have them to keep.
Private Webinars & Trainings
Interested in a private training for your team or organization?
We offer custom webinars and marketing workshops for elective healthcare groups, franchise teams, and local practice networks—delivered virtually or in-person.
Why Practices Trust Our Webinars
Strategy designed for elective healthcare marketing, with real examples, frameworks, and takeaways,
plus actionable ideas that don’t require a huge team.