Free Webinar: Turn More Consults into Paying Patients
You use advertising and marketing tactics to get people to know your elective surgery practice. And maybe you are successful in getting people in the door. But what happens next? Do your staff and marketing team have the skills to subtly encourage these people to say “Yes. I want to spend my hard-earned money on a procedure that is not medically necessary…and I want to spend my money with you!” It’s not always as easy as simply telling people you are the best in the business.
Just because a person schedules a consultation at your practice doesn’t mean he or she is 100% ready to move forward with an elective procedure. They have a lot of other elective surgery options from which to choose. And they have a lot of information at their fingertips – not always positive information and not always accurate information. They may be coming to your practice with pre-conceived notions of medical offices, often with bad experiences in the past. It’s up to you to provide an experience that goes above and beyond what they expect. When they leave your office after the consultation, they should feel nothing but positive thoughts about your practice – and hopefully positive thoughts about the procedure as well.
Our upcoming free medical marketing webinar will show examples of how you can improve your patient experience during consultations and beyond. We will discuss 9 training aspects that your entire staff should embrace during every consultation so you do, indeed, create that atmosphere for success.
The training aspects we have identified have helped some of our clients convert an average of 77% of elective surgery consults into procedures. These “sales-minded” techniques will give your practice that edge.
To learn more, register today for “Optimized Consultation Flow: Don’t Let Dollars Walk Out Your Door” on July 14 at 4:30pm EDT or July 29 at 12:00pm EDT.