Flex Season is Upon Us. Is Your Practice Ready? featured image

Flex Season is Upon Us. Is Your Practice Ready?

As the end of 2018 draws near, so does the time frame in which to use Flexible Spending Account (FSA) funds. If you have a…

jon

October 12, 2018

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Facebook: Stars are Fading; Words Exploding featured image

Facebook: Stars are Fading; Words Exploding

If your business has a Facebook page, take note. Facebook announced on August 6, 2018 that they were eliminating the 5-star business rating system in…

jon

October 8, 2018

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Changes to Yelp Review Protocol featured image

Changes to Yelp Review Protocol

If your business has a lot of positive online feedback, it’s probably because your staff has become very savvy at asking your customers to post…

jon

September 24, 2018

Targeted Marketing Success Starts with Your Database featured image

Targeted Marketing Success Starts with Your Database

If your business has had poor results from targeted marketing campaigns, the problem may stem from your data. Maintaining a clean customer or prospect database…

jon

September 10, 2018

Yes, Bad Online Reviews Will Hurt Your Business! featured image

Yes, Bad Online Reviews Will Hurt Your Business!

Step out of your business owner role for a moment and into the mind of a new customer (or patient if you own a medical…

jon

August 27, 2018

Is Your Google AdWords and SEO Marketing Falling Flat? featured image

Is Your Google AdWords and SEO Marketing Falling Flat?

If you answer Yes to this question, you are not alone. Many companies make attempts at these marketing efforts but see dismal results. The trick…

jon

August 13, 2018

What Day is the Best Day to Send Marketing Messages? featured image

What Day is the Best Day to Send Marketing Messages?

You’ve just completed writing and designing the best marketing email ever. You agonized over each word. You crafted the most amazing subject line ever written.

jon

July 16, 2018

Using the Safety in Numbers Approach to Marketing featured image

Using the Safety in Numbers Approach to Marketing

We all like to think that we make decisions on our own. However, social psychology research has revealed that most of us look at the…

jon

June 18, 2018

6 Design Elements for Your Elective Surgery Website That Will Motivate Visitors to Become Leads featured image

6 Design Elements for Your Elective Surgery Website That Will Motivate Visitors to Become Leads

We don’t need to discuss the importance of having a professional-looking website to promote your elective surgery practice. In a field where people are looking…

jon

June 4, 2018