LASIK Conferences & LASIK Workshops

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	How to Improve My Marketing > Newsletters > Marketing Accelerator Workshops > Online Training A la Carte Services Full Service Marketing Click For Your FREE REPORT Client Experiences Whats New	Marketing Accelerator Workshops How to Increase Market Share in a Slowing Economy Register Now These advanced Marketing Workshops are a series of two day, hands on, roll up your sleeves conferences that teach participants how to create ads that motivate refractive prospects and the most effective media to use to lower your cost per lead and increase your surgeries. This Is Not A Seminar. This Is An Intensive Training WORKSHOP. First thing--this is NOT a seminar. A seminar is where you sit and listen to somebody talk to you all day, but you don't actually DO anything. This should be considered a workshop--you need to come ready to roll up your sleeves and get to work. We’re going to give you all the templates, worksheets, and sample marketing pieces you need to actually write your marketing materials ON THE SPOT. In the workshop, you’ll learn the only reason LASIK prospects shop price and how to beat the discounters without discounting your price. Want the formula for writing good ads every time? You’ll learn to write powerful ads that start with headlines that will make sure that your ads are read and listened to. You'll write your best ever print ads (flyers, newspaper, etc.); radio ads and scripts for your sales staff to increase your closing ratio. You'll learn how to create a highly effective prospect follow up system with emails and postcards that will convince your prospects that they’d be a fool to go anywhere other than your practice. And best of all, we'll give you tools to evaluate how effective each of these pieces will be BEFORE you ever spend a dime on actual implementation. In the Secrets Of Effective Media Selection section you’ll learn where to spend your media dollars and, what to avoid. This section alone could save you thousands of dollars and pay back the costs of your attending the conference in just the first month. Learn how to make a refractive website that brings you patients and how to reach and sell YGeneration prospects. This course will teach you about the Law of Reciprocity and how to use it to generate tons of referrals from your past patients and you’ll get the tools and knowhow you need to track your results and zero in on the most effective ad campaigns your practice has ever produced. Key Topics Covered In This Two Day Course Using Patient Hot Buttons to Generate Interest in Ads Writing Headlines – The Ad for the Ad Writing Powerful Ads Using the Marketing Equation Using the Ad Grading Sheet for Evaluating Your Ads Before You Spend Money on Them Media Selection – Buy Only the Most Cost Effective Media for Your Marketplace The Four Elements of an Effective Website Capturing the Y Generation Using the Hopper System to Convert Future Buyers Maximizing the Consultation & Exam Techniques for Effective Closing and Scheduling Generating a Continuous Stream of Referrals Results Monitoring Tools for Tracking Success The Marketing Accelerator Workshops are a series of two day, hands on, roll up your sleeves conferences held in major cities around the country that teach participants how to create ads that motivate refractive prospects and the most effective media to use to lower your cost per lead and increase your surgeries. In short, the emphasis in this workshop is definitely on WORK! If you're looking for one of those "two day vacations away from your practice while you sit there and nod off " events--STAY HOME. You'll also have the opportunity to submit the marketing pieces that you create to our staff via email or fax to get them evaluated and to receive feedback. You'll never be left wondering if you are doing it right or wrong. If You're Looking For The Proverbial "One Good Idea" Then Go To Somebody Else's Seminar. This Workshop Will Give You Dozens Of Business Changing Concepts... And The Tools To Immediately Implement Them. Register Now Read Additional Successes/Testimonials To find out about topics covered, dates and pricing, locations, etc. click on one of the following links: Topics You Will Master Dates, Venues, Prices and Registration Downloads or call Fast Track Marketing at 877-548-1741. If you have additional questions, email us at: info@fast-trackmarketing.com <<Home>>
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